Senior Analyst, SME Field Sales Marketing & Enablement

Description

You Lead the Way. We've Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you'll be recognized for your contributions, leadership, and impact-every colleague has the opportunity to share in the company's success. Together, we'll win as a team, striving to uphold our company values and powerful backing promise to provide the world's best customer experience every day. And we'll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

American Express Global Commercial Services (GCS) offers powerful backing and support that helps companies of all sizes gain financial savings, control, and efficiency. We provide a suite of payment and lending products, solutions for travel and everyday business spending, cross border payments, global currency solutions, and business financing. The Global Commercial Services Marketing team is responsible for creating an end-to-end global marketing strategy for our prospect & customer segments around the world. Within GCS Marketing, the Lead Sharing Partnerships team works with trusted external partners to deliver qualified leads to our GCS Sales and Account Development teams, with a focus around driving larger deals across upper-Mid Market and Large Market segments. This program drives $15B in charge volume across the GCS customer base and we are in a pivotal moment to turn this program into a growth engine.

The Field Sales Marketing team is responsible for supporting channel marketing strategy for US SME's face to face sales organization. This team's priorities are to optimize sales channel outputs through best-in-class marketing tactics, including lead generation, lead warming, and meeting compliant selling needs for this complex selling environment.

The Sr Analyst, SME Field Sales Marketing & Enablement will support the Senior Manager in developing and executing strategies designed to "open doors" with leads, "close" deals, and "ramp" customer engagement with our Field Sales team. This role involves complex campaign execution, performance reporting & forecasting, and having a deep understanding of how sales enablement tools, including collateral, can drive efficiency.

Key Responsibilities:

• Manage end-to-end campaign execution (from submission to final approval) by partnering with internal stakeholders, including, legal and compliance flawless accuracy and on time.

• Partner with our team's Marketing Operations Analysts to maintain approval on all existing assets and offers.

• Proactively craft data-driven recommendations to optimize existing processes, marketing assets or test into new areas.

• Support the channel manager's strategy and launch engaging, effective and "deal driving" collateral.

• Build relationships with partners in the Field and identify meaningful opportunities for improving our marketing strategy.

• Manage the teams' Salesforce, Outreach and AI roadmap. Articulate the rationale for our request and work with tech on prioritization and UAT

• Maintain the channel forecast annually and monthly.

• Update team results weekly and monthly for leadership. Analyze results and deliver actionable insights

Minimum Qualifications:

• 2 years of relevant work experience

• Proficient in MS PowerPoint and can create illustrative decks

• Superior verbal and written communication skills with the ability to synthesize complex topics and tailor communication for internal audience and customers

• Superior attention to detail and hyper organized

• Experience navigating situations/roadblocks from different angles and articulate a clear perspective on solutions

• Comfort with white space and identifying the data, competitive, and financial insights needed to forge a path forward.

• Passion and interest in creating a high-touch customer experience through improving processes and inventive collateral.

• Bachelor's Degree

Preferred Qualifications:

• Experience with Salesforce reporting or Outreach sales enablement tools

• Performance marketing, sales enablement and/ or lead generation experience

• Performance marketing, sales enablement and/ or lead generation experience

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually sales incentive benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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Job: Marketing

Primary Location: US-New York

Other Locations: US-Georgia-Atlanta, US-Florida-Sunrise, US-Arizona-Phoenix

Schedule Full-time

Req ID: 24006961