• Planning and Strategy Editor, App Store

    AppleCupertino, CA 95015

    Job #1176457902

  • Planning and Strategy Editor, App Store

    Santa Clara Valley (Cupertino),California,United States

    Marketing

    • 5+ years creating content for an online publication or commerce website

    • Extensive experience using data to craft high-level performance analysis and content insights

    • Experience working with content management systems and A/B testing platforms

    • Experience with search engine optimization for editorial content

    • Excellent organizational skills and the ability to spearhead multiple projects simultaneously

    • Shown ability to manage deadlines and work effectively with cross-functional teams under strict deadlines

    • Strong communication and presentation skills

    • Resourceful, creative, and collaborative

    • Deep passion for the Apple brand, Apple products, and mobile technology

    Description

    • Create regular reports for the App Store, providing high-level performance analysis and insights, as well as the results of US-led growth and optimization strategies, to the broader editorial team - Create frameworks, templates, and processes that empower teams to optimize content and consistently drive growth on a recurring basis - Partner with Editorial Leadership on the development and implementation of global programs across Today, Games, Apps, and Arcade - Correspond with editors, designers, engineers and other cross-functional partners as an expert voice on story pitches, content packaging, display copy, and other elements tied to content strategy and editorial performance - Travel within the US and abroad for on-site editorial, as needed

    Education & Experience

    BA/BS preferred

    Additional Requirements

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